the old fashioned way….
I am well aware that the media world as we know it is moving to the web and that social media is fast becoming THE media channel of choice. Something popped in my e-mail box recently from the web, via a social media channel that nearly knocked me out of my chair. It was not some incredible image or fancy animation, though I see plenty of those on the web these days. It was actually a text-based promotion and what it said left me dumbfounded. It was a reminder that words and especially the message are more important than the delivery channel. Read More